If you have 7 days to spend in Ballymoney, a great place to start is by exploring the town itself. Take a walk around and check out the local shops and restaurants.
You can also visit the Ballymoney Museum, which is located in the Town Hall and offers an interesting look into the history of the area. This should take about an hour.
If you're interested in the outdoors, there are plenty of options nearby. You can explore the Ballymoney Riverside Park, take a hike in the Breen Oakwood Nature Reserve or go fishing in the River Bann. These activities can take anywhere from 1-3 hours depending on what you choose to do.
If you're a sports fan, be sure to check out the Joey Dunlop Memorial Garden, which pays tribute to the local motorcycle racer. This should take less than an hour.
For a day trip, consider heading to the nearby Causeway Coast. Here, you can visit the Giant's Causeway, the Carrick-a-Rede Rope Bridge and the Dunluce Castle. These activities can take a full day to experience.
For places to stay, consider B&Bs like The Old Flax Mill or The Meadows Bed & Breakfast. There are also several hotels in the area such as The Hedges Hotel and The Lodge Hotel.